Member since 2018
Born: 1971 – Saint Brieuc, France
Ludovic Ballouard is a witty and eccentric independent watchmaker who creates highly complicated unique watches in Geneva which embody his philosophy and heart. It questions human relationships with time without ever forgetting to add a touch of humor.
Born in 1971 in Brittany, France, where he studied watchmaking, Ludovic arrived in Geneva in 1998 to pursue a career in watchmaking.
He started in Franck Muller where he stayed for three years. After he started working for F.P. Journe and remained there for seven years. Ludovic was responsible for assembling the exceptional and extremely complicated Sonnerie Souveraine. Working with these wonders has proved to be a very talented watchmaker.
In 2009 Ludovic decided to leave F.P. Journe to pursue his lifelong dream of creating his watches. The financial crisis was roaring all over the world. It seemed that the world was obsessed with money and that the whole world had turned upside down. All he could think was that we should live in the moment because if one thing works the rest shouldn’t matter.
This is how the first Upside Down watch was conceived, almost 10 years ago …
Passionate, he works and assembles every watch in the Geneva countryside itself.